Ok so…I had all these ideas about shoots I wanted to do with people that have inspired me personally in some shape, form, or fashion. I wanted to share certain things about them… tell the story of who they are, and the way I see them…and I wanted to create with no boundaries or rules.. so I basically had to make my own shit up!
Being that I’m a make up artist and a visionary…creating the type of media platform where I could document, highlight, feature, and showcase all of the things and people I think are inspiring and cool is a win for me. Not only do I get to make myself the authority in make up and start my whole “beauty redefined” movement…but I also get to create work for myself and pick and choose the people I create with. I have also hand picked a team of like minded individuals to help me build this outlet for tastemakers. Underlying all of these brands is a movement… a peace movement, an awareness movement, a musician’s movement, etc. But we are using our natural talents and gifts to give back and be the change we wish to see in the world. We want to be mindful of the type of things we project into the universe. We are not focusing on being trendy or popular… every brand I’m looking to create will feed people some how …and the brands are going to feed people REAL SHIT…the shit that really matters.